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  • The president and CEO of Scandinavia Airlines (SAS) shows how to adapt to the new customer-driven economy.


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    Moments of Truth Jan Carlzon 9780060915803 Books Reviews :



    The president and CEO of Scandinavia Airlines (SAS) shows how to adapt to the new customer-driven economy.

    Jan Carlzon,Moments of Truth,Harper Business,0060915803,Customer Relations,Leadership,Aeronautics, Commercial - Sweden - Management,Aeronautics, Commercial;Sweden;Management.,Airlines - Sweden - Management,Airlines;Sweden;Management.,Corporate turnarounds - Management,Management,Management.,Scandinavian Airlines System - Management,Aeronautics, Commercial,Airlines,Aviation - General,BUSINESS ECONOMICS / Customer Relations,BUSINESS ECONOMICS / Leadership,BUSINESS ADMIN MGMT - MANAGEMENT,Biography,Business Economics,Business Economics/Corporate Business History - General,Business Economics/Customer Relations,Business Economics/Leadership,Business / Economics / Finance,Business/Economics,Corporate Business History - General,GENERAL,General Adult,Leadership,Management,Management management techniques,Management.,Non-Fiction,Scandinavian Airlines System - Management,Sweden,TRANSPORTATION / Aviation / General,Western Europe,business/personal finance;biography;business;customer service;leadership;management;marketing;non-fiction;1988;1989;1990,business; personal finance; biography; customer service; leadership; management; marketing; non-fiction,Aviation - General,BUSINESS ECONOMICS / Customer Relations,BUSINESS ECONOMICS / Leadership,Business Economics/Corporate Business History - General,Business Economics/Customer Relations,Business Economics/Leadership,Corporate Business History - General,TRANSPORTATION / Aviation / General,Business / Economics / Finance,Aeronautics, Commercial,Airlines,Scandinavian Airlines System,Sweden,Business Economics,Business/Economics,Management management techniques

    Moments of Truth [Jan Carlzon] on . The president and CEO of Scandinavia Airlines (SAS) shows how to adapt to the new customer-driven economy.


     

    Product details

    • Paperback 160 pages
    • Publisher Harper Business; Reprint edition (February 15, 1989)
    • Language English
    • ISBN-10 0060915803
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